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Contrast

Holding company

Three companies that have nothing in common.

Except how they get made. Contrast owns and runs a hardwood furniture shop in Tennessee, a football game you play by drawing, and a design studio for companies that need design to do a job.

Companies
03
Disciplines
Furniture, Games, Design
Entity
Contrast Graphic Design Services L.L.C.

What Contrast is

A holding company in the literal sense.

Three businesses, owned outright and worked on. No fund, no portfolio theory, no plan to flip anything.

There is no category thesis here either. A hall tree, a football play and a brand system have nothing to do with one another. What they share is that one group of people is responsible for the whole thing: the idea, the drawing, the build, and the person who replies when you write in.

The portfolio stays deliberately unalike. It is the fastest way we know to avoid getting comfortable.

The portfolio

Three of three

The standard

Different products. Same three rules.

  1. 01

    Own it outright.

    Nothing here is a side project waiting for a buyer. Each company is run as though it has to work for a very long time, because that is the plan.

  2. 02

    Make it, do not assemble it.

    Solid hardwood instead of veneer. A real game instead of a template. A brand system instead of a logo file. The expensive way, every time.

  3. 03

    Answer the phone.

    Every company in the portfolio publishes a real person and a real address. At Oak & Ash, Christian picks up. That expectation holds across all three.